In a bid to enhance customer service and boost sales, Starbucks has announced the rollout of a new incentive rewards program for its baristas. Employees can earn up to $1,200 in bonuses based on performance, with an emphasis on friendliness and efficiency. The company is also expanding tipping options and shifting to weekly pay for its staff in the U.S. The initiatives aim to create a more motivating work environment and improve customer satisfaction, amidst ongoing transformation efforts within the company.