A recent APIA Vote/AAPI Data survey indicates that Vice President Kamala Harris is more popular than former President Donald Trump among Asian American and Pacific Islander (AAPI) voters. As the 2024 presidential election approaches, Harris's campaign is ramping up efforts to engage these communities, highlighted by a new advertisement focused on her mother’s influence. Various Asian American political activists are also mobilizing to ensure their voices are heard in the upcoming election, recognizing the electoral clout that the 24 million Asian Americans could wield. Community leaders, including those from the Fil-Am sector, are featured prominently in Harris's outreach campaigns, while initiatives are underway in key swing states aimed at energizing South Asian voters. With AAPI voters poised to play a critical role, Harris's team continues to emphasize the importance of this demographic in shaping the election landscape.