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News in English (USA) / 13.08.2025 / 12:00

UFC to Host Historic Fight at the White House on July 4

In a groundbreaking move, Dana White, the head of UFC, has confirmed that the organization will host its first-ever fight at the White House on July 4. This event is part of a significant $7.7 billion media rights deal with Paramount, which will see UFC content shift away from pay-per-view and into a new streaming model. White stated that planning for the event will involve collaboration with Ivanka Trump, who has reportedly taken on a role in organizing the fight. The deal with Paramount, which aims to elevate the streaming experience for viewers, is generating buzz across the sports landscape, although some fighters have expressed skepticism about the expected benefits of the new arrangement, particularly concerning their pay structure. As the UFC looks to expand its audience and redefine its broadcasting strategy, the July 4 showdown on the South Lawn marks a notable milestone for the organization.
The New York Times, ESPN, CNET, ufc.com, Yahoo Finance, BBC, "Barrons", The Wall Street Journal, The Guardian, AP News