Soho House, the exclusive members-only club known for attracting celebrities, has reached an agreement to go private in a $2.7 billion deal led by hotel giant MCR. The acquisition will see Ashton Kutcher join the board, marking a significant shift for the company as it moves away from public ownership. This transaction is viewed as a pivotal moment in luxury hospitality, highlighting the growing trend of private equity in lifestyle brands. The buyout is anticipated to conclude soon, following a surge in Soho House stock amid buyout buzz.